DataCamp — Paid Social & Display Campaigns

The Challenge
DataCamp needed to boost performance across paid social and display channels, while also building brand awareness in multiple markets. The challenge was not only to drive measurable results but to manage creative consistency across different geographies and languages.

Our Role
We led the creative development of paid social campaigns and display ads, guiding experimentation, testing, and iteration to ensure performance but also creative innovations and brand consistency.

Our Approach

Creatively led a variety of paid social campaigns tailored to platform and audience.

Designed and tested display ad variations, continuously optimising based on performance data.

Rolled out campaigns across multiple geographies, adapting and managing translated creative to maintain consistency in brand expression.

The Outcome
Increased click-through rates and conversions, paired with improved brand awareness. Through continuous iteration, we established a scalable framework for high-performing creative across global markets.